Born in 1974 in Yamaguchi Prefecture. After graduating from university, he started his career at a merchandising firm in Hiroshima Prefecture. He was appointed as Senior Managing Director of Yazuya Co. Ltd. at the age of 25, upon the sudden loss of his father who was the founding president of the company.
After his appointment as Senior Managing Director, he assumed control of company marketing and advertising for the company’s leading product, including the newly released ”Jyukusei Yazuya no Kouzu”. He demonstrated leadership qualities in branding and promoting the products.
Appointed as President and CEO in April 2008. He expands his expertise to customer satisfaction and new products development while continuing to focus on marketing strategy. He is fully committed to his goal of becoming the best life partner of customers by supporting and enriching their well being both now and future.